Eye Makeup

Explore eye makeup essentials for every occasion with our collection of 100% cruelty-free & vegan eye makeup. With a variety of must-have eye enhancing makeup options, you're sure to stock up on favorite finds to help achieve all looks you love. From mineral mascaras, to playful eyeshadow palettes, to the perfect liquid & pencil eyeliners, we have it all! For a natural, laidback, everyday appearance, we love a subtle nude eye shadow, a thin line of light eyeliner and a swift swipe of mascara. If you prefer a smokier eye appearance, we recommend blending a few shades of deeper, darker eyeshadows together until you've achieved the desired smokey texture & tone you're going for. Add a little definition with an application of darker eye liner to both the top and bottom eye lids. Then tie it all together with a lengthening waterproof black mascara for a luxe smokey eye look that lasts from day to night. Feeling bold? Opt for a bright eyeshadow shade, like a playful pink or cool coral. Don't miss our other makeup essentials to stock up on everything you need from face foundation, to cheek blush & bronzer, to lipstick & more!