Made with compassion for the planet, animals and you.
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Our Core Values
Nature is our muse. For nearly 25 years, we have strived to do right by our planet, from the ingredients we source to the pretty packages we create. We make it easy for our community to help the environment too.
Our Core Values
We have been Cruelty-Free and Vegan since day one. These are not buzzwords for us. We are fearless in our mission to transform beauty by leading with love and compassion.
Our Core Values
You should not have to choose between effective or clean, beauty or health, self or environment. We create clean products across all categories that are accessible and make you feel beautiful. No need to compromise.
Best Selling Products
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Recycle. Earn points for you & support the planet.
Let’s make what would be trash into something better, by closing the loop. We use PCR in our packaging, and we make it easy for you to give your empties a second (or third) life with our recycling program.
