Founders Story

Founder's story

Brook - founder

Let this beauty
we love be what
we do. There are
hundreds of ways
to kneel and kiss
the ground.


Brook Harvey Taylor’s fascination with the magical world of scents began when as a teen, she picked up a copy of author Tom Robbins’ novel Jitterbug Perfume. For a girl who had always been aware of the world of scents (as a child, Brook was fascinated with blending kitchen spices), Robbins’ book was an invitation to follow her nose and promised that if she did, wonders would await.

At the time, Brook was living in Bozeman, Montana, and had begun mixing her own fragrances from essential oils she bought at the local food co-op where her mother worked. It was a start, though one with no specific destination in sight. The path got a bit clearer when in the early nineties, she moved to Eugene, Oregon, to attend college. While there she began studying aromatherapy with what she calls an “eccentric” aroma-therapist who taught her all about natural fragrances and later bestowed on Brook her entire library. Yet, obsessed with perfuming, Brook found herself embarking on a very personal journey, creating fragrances that were like no other.

As Brook was finding inspiration on the West Coast and a fresh direction for her perfuming, fate intervened in the form of Billy Taylor. Billy had studied photography and filmmaking in art school in Oregon, then spent five years traveling around the country making action sports films for the Discovery Channel and National Geographic. Brook’s talent, Billy’s production background, and their shared love of the great outdoors magically collided, and together they created Pacifica, an idea conceived during a long drive home after a surfing trip.

Brook and Billy - founders

From the beginning, Brook and Billy had a grassroots vision. They believed that if they invested in the quality of their products and the fragrance experience, rather than marketing, people who fell in love with Pacifica would spread the word. They were right. Their devout following of fragrance aficionados and earth-conscious connoisseurs deeply value Brook’s fresh approach to perfuming which enhances rather than overwhelms. Her blends are sophisticated and complex, yet, fun, happy, and easy to wear. They come to life differently on each person, becoming a unique and integral part of them. People also trust Brook’s thoughtful attention to product development, where Brook has become a true leader in the natural products industry for formulating innovative, safe, and sustainable products.

Today Pacifica has become known as the most innovative, creative natural beauty brand on the market with a full range of cosmetics, perfumes and skin care.  Brook has elevated natural beauty with her unwillingness to accept substandard performance in natural products and has made it her personal mission to uplevel the perception of natural beauty products.